Design Thinking is a creative, solution-oriented approach focused on humans and end-users, aiming to develop innovative solutions for complex challenges.
It helps individuals understand user needs, redefine problems, and develop effective, practical solutions.
By emphasizing collaboration and experimentation, Design Thinking has become a key element across various fields — from product and service design to business strategy development.
In Saudi Arabia, Design Thinking has witnessed rapid growth, as many major organizations have adopted it to foster innovation and improve operational efficiency.
With the evolving Saudi labor market, mastering Design Thinking skills has become essential for professionals to stand out in the modern business environment.
The Certified Design Thinking Professional (CDTP) program is a specialized certification designed to equip participants with the knowledge, tools, and professional capabilities to apply Design Thinking effectively, enabling them to generate creative and actionable solutions across different business contexts.
- Understand the concept and evolution of Design Thinking.
- Explain the role and importance of prototyping in design processes.
- Apply various design methods effectively in different contexts.
- Strengthen teamwork and multidisciplinary collaboration skills.
- Apply human-centered design philosophy to solve real-world problems.
- Master all stages of the Design Thinking process — from problem identification to execution.
- Use Design Thinking as a powerful tool for innovation in business environments.
- Recognize the role of design thinkers in driving organizational innovation.
- Apply Design Thinking to improve business strategies and address complex challenges.
Module 1: Introduction to Design Thinking
- Definition and key concepts.
- Philosophy of human-centered design.
- The impact of Design Thinking on business success
- When, where, and how to apply (and when not to).
- Two essential skills in Design Thinking.
- History and leading theories in design.
- Problem reframing as a core driver of creativity.
- Applications of Design Thinking across industries.
- Design methods and the Design Thinking toolkit.
Module 2: Prototyping in Design Thinking
- The role and significance of prototyping.
- Types and examples of prototypes.
- Benefits and twelve key purposes of prototyping.
- Applying prototypes at different stages of the process.
Module 3: Prototyping in Design Thinking
- Overview of the full Design Thinking process.
- Developing empathetic Points of View (POV).
- Building winning value propositions and business models.
- From design thinking to strategy and execution.
- Problem ownership and redefinition.
- Defining design principles and value creation.
- Human-centered design considerations post-implementation.
Module 4: Prototyping in Design Thinking
- Overview of design methods.
- Developing insight plans.
- Observation, inquiry, experimentation, and study techniques.
- When and where to apply each method effectively.
Module 5: The Role of the Design Thinker in Business
- Acting as a coach, mentor, or facilitator of innovation.
- Working across departments and teams.
- Leading collaborative projects.
- Leveraging Design Thinking for professional growth.
Module 6: Integration and Summary
- Human-centered design philosophy recap.
- Moving toward optimal solutions — the ultimate innovator’s game.
- Design Thinking methodology and its 10X impact potential.
- Innovation professionals seeking to master Design Thinking.
- Consultants and members of innovation teams or labs.
- Those with limited experience (less than 2 years) pursuing CDTP after CInP.
- Individuals aspiring to become innovation specialists.
- Managers and professionals in innovation, R&D, and development roles.
- Professionals aiming to practically apply Design Thinking within their organizations